1st Alliance Launches Multi-Channel Lending Program


EAST HARTFORD, Conn., March 2, 2015 /PRNewswire/ — 1st Alliance Lending, LLC (www.1stalliancelending.com) is launching a national mortgage lending platform to expand its ability to lend to the millions of underserved borrowers who are seeking to overcome past credit challenges and purchase a home.

The new platform consists of two channels: a wholesale channel to meet the needs of mortgage bankers, brokers, credit unions and community banks; and a Premier Partners channel developed for Realtors, builders and financial institutions. Both channels will offer FHA loans underwritten by 1st Alliance Lending.

“These are challenging times in the housing industry, particularly for borrowers who have experienced a hardship and want to purchase a home,” said Rick Cardillo, 1st Alliance Lending’s national director of business development. “1st Alliance has had great success in serving those borrowers. We are excited to make our platform and expertise available to the mortgage and real estate communities to help them meet the needs of underserved borrowers and serve a more diversified borrower base.”

More information about 1st Alliance’s wholesale channel is available at www.1AWholesale.com or by calling 855-656-0909. Those seeking information about open account executive positions in major markets should contact Kelly Shepard at kshepard@1agroup.com or call 860-282-0293.

Information on the Premier Partners program is available at www.welcomehomeportal.com or by calling 855-656-0909.

About 1st Alliance Lending

1st Alliance Lending, LLC (www.1stalliancelending.com) is a nationally licensed, full service mortgage banking and servicing company offering FHA, VA and conventional mortgage products to borrowers in 46 states. The company’s primary focus has been saving homeowners from foreclosure through the use of government-backed refinance programs and assisting once-challenged borrowers seeking to purchase homes. Headquartered in East Hartford, Connecticut, the company employs 140 people and has been recognized by the Hartford Courant as one of the top employers in the state.

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